To assist in the implementation of innovative and creative plans for enhancing the visibility, brand recognition and image of FSHN in the market for increased awareness about FSHN’s products and services.
Responsibilities
- Be a part of the formulation and implementation of the marketing strategy to ensure it is in line with FSHN’s business plan; and align marketing strategy with business development initiatives and driving sales
- Coordinate and implement marketing campaigns based on priorities, segmentation, segment potential, brand and service features etc.
- Ensure implementation of marketing events and promotions and coordinate marketing events with third parties.
- Implement marketing plans for new services and products that reflect key FSHN service features and are segment-targeted
- Stay up to date with the clinic portfolio
- Support new services and product selections assigned committees by studies and marketing surveys; Conduct frequent visits on FSHN premises, and campaigns to ensure that the branding reflect specifications written in the guidelines
- Manage the FSHN website and publicize the website as a means of information.
- Assist in coordinating meeting with representatives for the development of all promotional materials including the company brochure and leaflets.
- Oversees social media accounts management with outsourced company
- Participate in events and campaigns
Qualifications
- Bachelor’s Degree in marketing
- At least 6 years’ professional experience
- Experience in managing agency relations
